kosborn posted on December 07, 2009 12:56
FOR IMMEDIATE RELEASE
Alpin Haus to expand services and offerings with plans for two new store locations
AMSTERDAM, NY, December 7, 2009 – Alpin Haus, one of the Northeast’s largest outdoors retailers, plans to open two new locations within the next 4 to 12 months: a store in Saratoga County that will feature skis, pools and hot tubs and an RV dealership outside of the Capital Region.
The company announced Monday that the expansion is being fueled by growth in consumer demand for two of its core staples: winter sports equipment such as skis, snowboards and apparel; and pools, including spas and hot tubs.
“We are optimistic about future business opportunities based on the current trends in two of our major revenue generating areas,” said Andy Heck, president of Alpin Haus. “This strategic plan for 2010 and beyond will allow us to take advantage of the burgeoning demand for basic winter and summer recreational equipment, plus will afford us the opportunity to strategically reposition our RV supply channels. Our goal is to simultaneously increase our RV inventory and reduce the sales overlap that currently exists.”
Currently, three of Alpin Haus’ four area retail outlets offer RVs, including its Clifton Park store at 103 Sitterly Road and its nearby Saratoga dealership, 30 Gordon Lane in Gansevoort, both of which are located along the I-87 corridor.
Alpin Haus plans to replace its Clifton Park store with a new Saratoga location by the spring 2010. The new operation will primarily focus on pool sales and service in anticipation of a strong rebound in the housing market; and on sales of skis and snowboards in response to heightened consumer demand for winter sports apparel and equipment.
The company plans to relocate all store associates to its new and existing locations and hire additional employees to meet staffing needs.
The strategic repositioning will have the effect of channeling the majority of local RV traffic to Alpin Haus’ Thruway location on Route 5S west of Amsterdam.
Alpin Haus also announced plans to open a new RV dealership outside of the Capital Region. The company is currently assessing various options.
Alpin Haus will maintain its flagship store at Route 30 in Amsterdam which offers boats, pools, spas, skis and other winter sports equipment and apparel.
Entering its fourth decade of service in the Capital Region, Alpin Haus has grown into an outdoor recreation powerhouse with four store locations in Amsterdam, Wilton and Clifton Park, featuring a full-line of luxury RVs, snowmobiles, skis, boats, pools, spas, and ATV’s. Alpin Haus is one of America’s largest RV dealers - named top five RV dealer in 2008 by RV Business Magazine - and recipient of the 2007 Caldera Spa’s Best New Dealer of the Year; the Winnebago Circle of Excellence; the 2007 Snow Sports Retailer of the Year; 2006 Top Quality RV Dealer of the Year; the 2006 Ski-Doo District Dealer of the Year; and voted one of the Best Places to Work by Capital District Business Review in 2008, 2007, 2005, and 2004. For more information, visit their web site at www.alpinhaus.com <http://www.alpinhaus.com> .
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FOR FURTHER INFORMATION, CONTACT:
Mark Bardack
Ed Lewi Associates
6 Chelsea Place • Clifton Park, NY 12065
Phone (518) 383-6183
E-mail: mbardack@edlewi.com <mailto:mbardack@edlewi.com>